{
  "schemaVersion": "1.0",
  "generatedAt": "2026-08-28T12:23:08.931Z",
  "id": "8",
  "slug": "arreshah-360-beauty-assessment-tools",
  "url": "https://www.usp.at/demo-library/arreshah-360-beauty-assessment-tools",
  "title": "Arreshah – 360° beauty assessment tools",
  "displayTitle": "Arreshah – 360° beauty assessment tools",
  "brand": "Arreshah",
  "company": "Arreshah",
  "category": "Skin Care",
  "claim": "Easy-to-use skin and scalp testers",
  "benefit": "All-in-one diagnostic tool",
  "technology": "Fast Absorption Test - Body, Fast Absorption Test - Face, Oil Control Test, PH-Value Test, Pore Indicator Test, Protection Proof Test, Scalp Sebum Test, Skin Type Test, UV Intensity Sticker, Wrinkle Test",
  "claimTypes": [
    "Oil Control",
    "UV Protection",
    "Anti-Aging",
    "Fast Absorption",
    "pH Balance"
  ],
  "businessUses": [
    "Retail Activation"
  ],
  "formats": [
    "Diagnostic Tool",
    "Physical Demo"
  ],
  "image": "https://www.usp.at/images/demos/arreshah-360-beauty-assessment-tools/demo-8-ARRESHAH-1-2-1-650x650.jpg",
  "summary": "In a bold move to redefine personal beauty diagnostics in Saudi Arabia, Arreshah aimed to offer consumers innovative, easy-to-use tools for evaluating their unique skin and scalp needs. With a vision to educate consumers and empower them to make informed choices for their...",
  "publicExcerpt": [
    "Challenge: Meeting Diverse Consumer Needs with a Single Solution",
    "Arreshah needed tools that could address a wide spectrum of beauty concerns–from skin type and hydration levels to pH balance and dandruff. These tools had to be intuitive, versatile, and suitable for a broad audience, making personal beauty diagnostics accessible and effective. Additionally, Arreshah’s objective was to introduce a concept that was entirely new to the Saudi market, positioning the brand as an innovator in beauty care.",
    "To meet Arreshah’s needs, USP Demo Solutions developed a branded package of diagnostic tools designed to provide a 360-degree evaluation of consumers’ beauty needs. The set included a variety of skin and scalp testers, each tailored to address specific concerns."
  ],
  "access": {
    "fullCaseStudy": "gated",
    "note": "The full write-up is available on the demo library page after entering an access code. Request access at https://www.usp.at/contact"
  }
}