{
  "schemaVersion": "1.0",
  "generatedAt": "2026-08-28T12:23:08.931Z",
  "id": "97",
  "slug": "korendy-skin-type-test",
  "url": "https://www.usp.at/demo-library/korendy-skin-type-test",
  "title": "Korendy – Skin Type Test",
  "displayTitle": "Korendy – Skin Type Test",
  "brand": "Korendy",
  "company": "Korendy",
  "category": "Skin Care",
  "claim": "clear skin",
  "benefit": "clear skin",
  "technology": "Skin Type Test",
  "claimTypes": [
    "Repair"
  ],
  "businessUses": [
    "Retail Activation",
    "Digital Campaign"
  ],
  "formats": [
    "Diagnostic Tool"
  ],
  "image": "https://www.usp.at/images/demos/korendy-skin-type-test/demo-97-Korendy-Skin-Type-Test-4-650x650.jpg",
  "summary": "Korendy, a leading online beauty retailer in Turkey, sought an innovative way to educate and engage their online consumer base while enhancing the shopping experience. Recognizing that skin type can evolve due to environmental factors, hormones, age, and overall health, Korendy...",
  "publicExcerpt": [
    "USP’s Contribution USP Demo Solutions partnered with Korendy to create branded Skin Type Test Cards designed to diagnose skin types accurately and quickly. These cards, which use advanced sebum-reactive technology, allowed consumers to determine whether their skin was dry, normal, combination, or oily within seconds.",
    "The innovative Skin Type Test provided consumers with valuable knowledge about their skin, guiding them to the most appropriate skincare selections available on Korendy’s platform. The tool not only enhanced the consumer journey but also created an interactive and memorable experience, setting Korendy apart in the competitive beauty market.",
    "Impact Korendy’s innovative approach to integrating the Skin Type Tester into the consumer journey proved highly successful. By empowering customers with the knowledge to select and evaluate their skincare products, Korendy enhanced customer satisfaction and trust while driving repeat purchases. The initiative positioned Korendy as a forward-thinking brand committed to personalized skincare and consumer education."
  ],
  "access": {
    "fullCaseStudy": "gated",
    "note": "The full write-up is available on the demo library page after entering an access code. Request access at https://www.usp.at/contact"
  }
}
