{
  "schemaVersion": "1.0",
  "generatedAt": "2026-08-28T12:23:08.931Z",
  "id": "143",
  "slug": "ogk-uv-intensity-test",
  "url": "https://www.usp.at/demo-library/ogk-uv-intensity-test",
  "title": "ÖGK – UV Intensity Test",
  "displayTitle": "ÖGK – UV Intensity Test",
  "brand": "ÖGK",
  "company": "ÖGK",
  "category": "Sun Care",
  "claim": "Sun protection",
  "benefit": "Educate on UV intensity",
  "technology": "UV Intensity Test",
  "claimTypes": [
    "UV Protection"
  ],
  "businessUses": [
    "Retail Activation"
  ],
  "formats": [
    "Diagnostic Tool",
    "Physical Demo"
  ],
  "image": "https://www.usp.at/images/demos/ogk-uv-intensity-test/demo-143-UV-Sticker-2.jpg",
  "summary": "Post-Covid-19 lockdown, more people began spending increased time outdoors, which, as noted by ÖGK Klagenfurt, led to a heightened risk of sunburn due to greater exposure to UV radiation. Recognizing this trend, the ÖGK team aimed to raise awareness about the dangers of...",
  "publicExcerpt": [
    "The goal was to provide an educational, portable, and reusable tool that could help individuals monitor UV intensity levels while outdoors. This tool would empower consumers to make informed decisions about their sun care needs, ensuring better protection against harmful solar radiation.",
    "USP’s Contribution USP Demo Solutions developed a UV Intensity Test Card , designed for ease of use and portability. The card used advanced technology to visually indicate UV intensity levels, helping individuals understand the risks of prolonged sun exposure in real-time.",
    "Impact The UV Intensity Test Card became a cornerstone of ÖGK’s sun safety campaign in Austria. By equipping consumers with a practical and educational tool, ÖGK successfully increased awareness about UV radiation and encouraged the adoption of sun care routines. The initiative not only promoted public health but also strengthened ÖGK’s reputation as a leader in consumer health education."
  ],
  "access": {
    "fullCaseStudy": "gated",
    "note": "The full write-up is available on the demo library page after entering an access code. Request access at https://www.usp.at/contact"
  }
}