{
  "schemaVersion": "1.0",
  "generatedAt": "2026-08-28T12:23:08.931Z",
  "id": "152",
  "slug": "pond-s-oil-control-test",
  "url": "https://www.usp.at/demo-library/pond-s-oil-control-test",
  "title": "Pond’s – Oil Control Test",
  "displayTitle": "Pond’s – Oil Control Test",
  "brand": "Pond’s",
  "company": "Unilever",
  "category": "Skin Care",
  "claim": "A quick and easy tool that was a balance between engagement, education, and efficacy demonstration.",
  "benefit": "Oil-free Skin",
  "technology": "Oil Control Test",
  "claimTypes": [
    "Hydration",
    "Oil Control"
  ],
  "businessUses": [
    "Retail Activation"
  ],
  "formats": [
    "Diagnostic Tool"
  ],
  "image": "https://www.usp.at/images/demos/pond-s-oil-control-test/demo-152-ponds-oil-control-1-2-1-scaled.webp",
  "summary": "POND’s aimed to educate consumers about the effectiveness of its mineral clay formulation in controlling oil and delivering oil-free, hydrated skin. The goal was to create an interactive and educational experience to prove the product’s efficacy while engaging consumers at...",
  "publicExcerpt": [
    "USP’s Contribution USP Demo Solutions partnered with POND’s to develop a handy Oil Control Test Tool that visually and tangibly showcased the product’s ability to reduce oiliness and leave skin feeling fresh. This dual-use tool provided an immediate comparison, helping consumers and beauty advisors demonstrate the product’s benefits effectively.",
    "Impact The Oil Control Test Tool was a pivotal element of POND’s campaign in the UAE, driving greater consumer engagement, increased product awareness, and higher sales . By combining education, engagement, and efficacy demonstration, the tool positioned POND’s as a trusted skincare brand for achieving oil-free, hydrated skin."
  ],
  "access": {
    "fullCaseStudy": "gated",
    "note": "The full write-up is available on the demo library page after entering an access code. Request access at https://www.usp.at/contact"
  }
}