{
  "schemaVersion": "1.0",
  "generatedAt": "2026-08-28T12:23:08.931Z",
  "id": "201",
  "slug": "premium-edible-oil-oxidation-resistance-demo",
  "url": "https://www.usp.at/demo-library/premium-edible-oil-oxidation-resistance-demo",
  "title": "Premium Edible Oil - Oxidation Resistance Demo",
  "displayTitle": "Premium Edible Oil - Oxidation Resistance Demo",
  "brand": "Anonymized",
  "company": "Anonymized",
  "category": "Food & Beverage",
  "claim": "Oxidation resistance",
  "benefit": "Visual proof of shelf stability vs. commodity oils",
  "technology": "Oxidation Comparison Test",
  "claimTypes": [
    "Oxidation Resistance",
    "Freshness"
  ],
  "businessUses": [
    "Retail Activation",
    "Consultation Tool"
  ],
  "formats": [
    "Physical Demo",
    "Diagnostic Tool"
  ],
  "image": "https://www.usp.at/images/demos/premium-edible-oil-oxidation-resistance-demo/oxidation-demo.webp",
  "summary": "A side-by-side at-shelf demonstration commissioned by a premium edible-oil brand to differentiate from cheaper bottles claiming the same nutritional profile. Two identical samples are exposed to the same controlled conditions; the commodity oil discolours and clouds visibly within seconds, while the premium sample stays clear - giving shoppers a tangible reason to justify the price gap.",
  "publicExcerpt": [],
  "access": {
    "fullCaseStudy": "gated",
    "note": "The full write-up is available on the demo library page after entering an access code. Request access at https://www.usp.at/contact"
  }
}