About the project
Wanting to prove the efficacy of their Diadermine Lift + Botology range, the marketing team wanted to take their consumers on a journey of self-discovery. They needed a tool that could show how the product changed the texture of the consumer’s skin over time, thus proving that it actually works.
USP developed a multi-use 2D Wrinkle tester that the consumer first could use before applying the product and then subsequently after each week for another 4 weeks so they may visually track the progress of their skin condition.
- Diadermine Lift + Botology
- Skin Care
- 2D-Wrinkle-Tester
- At Home Engagement
- Germany
Proven Results
Our beauty marketing tools are highly effective
01
Apply powder by gently rubbing patch to skin at eye corner (patch 1).
02
Press wrinkle patch onto eye area (patch 2).
03
Compare wrinkle patch with result fields to determine your personal wrinkle structure.
