Shine Level Test | Eucerin | USP Solutions | Demo Development Experts
Eucerin

Shine and Oil Control Test

Demonstrates the power of the product with a before and after test

About the project

Eucerin Argentina’s regional team wanted to empower their BAs to engage and then educate the consumers at the POS in a new and memorable way. They wanted their BAs to engage consumers in a conversation, create attention and involve emotions.

The team wanted their consumer to be immersed in a sensory experience that would automatically place more trust and confidence in the brand. They needed to have a marketing tool at the point of sale that was simple and easy to use, quick, and showed the professionalism of their beauty advisors.

Using our Oil Control technology, the USP Solutions team developed a demo card with two oil control testers that measured the skin sebum level before and after use of the product. The tool is easy to use and gives results in 5-7 seconds.

Facts
Brand:
  • Eucerin
Category:
  • Dermocosmetics,
  • Skin Care
Beauty Concern:
Test Type:
  • Shine Level Test
Activation Channel:
  • In-store consulting
Sales Channel:
IMAGE GALLERY SLIDES
Click here to see the tailor-made solution for Bioderma

Proven Results

Our beauty marketing tools are highly effective.

PROOF PRODUCT CLAIM
Reach Target Audience
Increase Sales
PROOF PRODUCT CLAIM
Reach Target Audience
Increase Sales

How It Works

Watch this video to see the tool in action

Oil control video
01:21 min