The Himalaya team was looking for an engaging demo solution that would show immediate impact and success at the POS. Furthermore, they were looking for a tool which would enable consumers to identify the appropriate face wash for their particular skin needs.

The Himalaya team briefed the USP team about their brand activation needs. The experts at USP Solutions in return proposed demo tools uniquely designed for the upcoming face wash promotion.

Besides being designed in the Himalaya’s look and feel, it contained an appealing skin type test so consumers could check on their skin’s oiliness.  Last but not least, the test left room for product presentation and product recommendation.

Performing the test is easy, reliable and fun.

How it works:

• Gently press the test strip onto your skin for about ten seconds.
• Compare completed test strips with result fields to identify your skin’s oiliness level.