The Whitening & Dark Spot Demo Tool enables you to show consumers how much brighter and even toned the skin becomes after applying your whitening product.
The UV Protection Demo Tool is a true multi-talent: not only does it indicate the presence of harmful UV rays, used as an BEFORE/AFTER test, but it proves your SPF product’s protection claim.
These two technologies combined on one test card proved to consumers that L’Oréal Paris White Perfect Clinical Cream held its promise of “protected, flawless, bright skin”.
How it works:
Left side (Dark Spot/Whitening Tool):
- Take a small amount of L’Oréal Paris White Perfect Clinical Cream
- Apply onto the surface of the face on the left
- Gently distribute over face
- Watch how dark spots disappear
Right side (UV Protection Tool)
- Take a little bit of L’Oréal Paris White Perfect Clinical Cream
- Apply evenly onto one half of the surface of the right face
- Expose to UV sunrays/ UV lamp
- Watch how the protected side of the face stays bright and flawless, while wrinkles and sunburn appear on the unprotected side