How to bring products or services to market so that they can be purchased by consumers? How to engage consumers and create brand love?

At USP Solutions we offer tailor made beauty brand activation, consumer education and salesforce training solutions for direct and indirect selling companies.

Brand Activation, as defined by the BAA, refers to marketing that both builds a brand’s image and drives specific consumer behavior or action.

PQ Media, in association with the ANA, have defined six brand activation platforms, each using different channels to reach their target audiences.