How do you woo consumers
with your brand's scent?
USP Solutions’ Body Fragrance Test is a reliable, easy-to-use test that appeals to your consumer’s senses – enabling them to touch, feel, and “smell” your brand, thus emotionally engaging them.
How does it work? The scent is revealed by gently rubbing the card against your body skin, eg. the inside of your forearm. When consumers perform the test, they get physically in-touch with your brand. It’s this haptic experience that creates an emotional and long-lasting impression – essential when it comes to brand awareness and brand love.
-
POS, Magazine Insert, Sampling,
In-Pack/On-Pack, Direct Sales, Sampling, Catalog Insert, Sales Training, Beauty Professionals
Our solution - How it works
Watch this video to see the tool in action
How it works
01
Place the Body Fragrance Test in front of you.
02
Gently rub your fingers over the fruit images to release the scent. (Test can be repeated multiple times)
03
To discover how the scent develops on body skin, gently rub the image over the inside of your inner forearm. (Test can be repeated multiple times)
The test strips are a good tool to start a conversation with customers!
"
