Make-Up Removal Demo Tool | USP

Make-Up Removal

How effective is your
cleansing product?

Before every individual purchase consumers start questioning themselves, “Is this product effective enough? does it match my needs?” The Makeup Removal demo tool offers a benefit visualization of the superiority of face cleansing products.

How does it work? The Demo Tool simulates the efficacy of your cleansing product. It demonstrates within seconds how makeup, grime, and oil can be removed with the greatest of ease.

By proving the product claim in a haptic experience it appeals to your consumers’ senses and instantly ensures they emotionally engage with your brand.

Beauty Concerns:
Activation Channels:
  • POS, Magazine Insert, Sampling,
    In-Pack/On-Pack, Direct Sales, Sampling, Catalog Insert, Sales Training, Beauty Professionals
Sales Channels:

Our solution - How it works

Watch this video to see the tool in action

00:53 min
Make-Up Removal Demo Tool - step 1 | USP Solutions


Place Make Up Removal Test Card in front of you. Make sure to have make-up removal pads to hand.

Make-Up Removal Demo Tool - step 2 | USP Solutions


Gently wipe one side of the face with a face cleansing pad (no need to rub or scrub).

Make-Up Removal Demo Tool - step 3 | USP Solutions


Discover how to remove the skin of make-up, grime and oil with the greatest of ease.

Customize your product

We can easily customize the Make-Up Removal Demo Tool and adjust size, shape, material, printing effects and more – so the tool perfectly reflects the uniqueness of your brand.


The cooperation with USP was very pleasant and uncomplicated. We were satisfied 110%!

Beiersdorf AG,