Scalp Sebum Test | USP
HAIR CARE

Scalp Sebum Test

How to determine the scalp sebum level?

USP’s Scalp Sebum test is an educational marketing tool designed to empower product promotion of hair care.   

As a marketing executive, what would help your job in providing guidance for your consumers to their appropriate selection from your brand? Occasionally, they may feel overwhelmed by the large range of products available for hair. Uncertain about their scalp needs they find it challenging to find the best choice. USP’s range of technologies helps them make that choice 

How does it work? The test changes color when it reacts with the oil on the scalp’s surface. The knowledge about the individual’s scalp sebum level, combined with product information helps consumers to choose the right product and thus creates brand trust and loyalty.  

Facts
Beauty Concerns:
Activation Channels:
  • POS, Magazine Insert, Sampling,
    In-Pack/On-Pack, Direct Sales, Sampling, Catalog Insert, Sales Training, Beauty Professionals
Sales Channels:

Our solution - How it works

Watch this video to see the tool in action

SCALP SEBUM TEST
01:12 min
Brand Activation - Dandruff Test Step 1 | USP Solutions

01

Part hair. Make sure the hair is dry and clean.

Dandruff Test Strip on Forehead | USP Solutions

02

Moderately press test strip onto the scalp, as shown above, for about 5 seconds. Make sure the whole test area is pressed onto the scalp.

Scalp Sebum Test - Match Result | USP Solutions

03

Compare results with reference scale to determine your personal sebum level.

Customize your product

We can easily customize the Scalp Sebum Test and adjust size, shape, material, printing effects and more – so the tool perfectly reflects the uniqueness of your brand.

"

The test strips are a good tool to start a conversation with customers!

"
Aveda Distributor,
Taiwan