This dramatic test is used to make your consumers aware of the necessity to protect their skin from harmful UV rays by using your UV protection products. Alternatively, it can be used with your SPF product to prove the product’s effectiveness against sun damage.
How does it work? The Sun Damage Dark Spots and Wrinkles Demo Tool simulates the sun’s damaging impact on the skin. The card reacts to UV light. When exposed to the sun or a UV lamp, the image of the beautiful girl shows wrinkles and dark spots. This visual and haptic brand experience will leave an impactful and positive effect on consumers, turning them into long-term consumers confident in your UV protection product.
Watch this video to see the tool in action
Visualize the damaging effects of UV rays in an impactful way.
Place card in front of you.
Protect one side of the face with the flap (move flap over half of the face). Then expose card to sun or UV lamp (395 to 400 nm) for about 10 seconds.
Remove flap and compare protected and unprotected area. The unprotected area shows signs of sun damage: wrinkles and dark spots.
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