It is not always easy to tell your consumers they need an anti-wrinkle product. On the other hand, for the ones who are aware of their skin needs, it can be challenging to find the one that works best for them.
How does our 2-D Wrinkle Level test work? It measures the extent of wrinkling of the consumers’ skin, which in turn indicates the need and leads to a product recommendation for an anti-wrinkle product. The 2D Wrinkle Test consists of a powder applicator and a visual patch that is designed to spot the different wrinkle concern areas like eye corners, forehead, and upper lip, etc.
When used simultaneously, the strips deliver a dimensional visualization of the skin’s surface structure and/or facial expression lines within seconds.
Watch this video to see the tool in action
Apply powder by gently rubbing patch to skin at eye corner (patch 1).
Press wrinkle patch onto eye area (patch 2).
Compare wrinkle patch with result fields to determine your personal wrinkle structure.
We started to advertise the Ultra-Lift Challenge on our website and we are getting amazing results! Since last week, 35,000 cards have been requested! This is a major success and we are looking to do more cards for next year."