It is not always easy to tell your consumers they need an anti-wrinkle product. On the other hand, for the ones who are aware of their skin needs can be challenging to find a suitable one.
The Wrinkle Test is here to help: consumers gain knowledge of their skin’s surface structure and their very own signs of aging.
How it works?
It determines consumers’ wrinkle levels showing them if they need an anti-wrinkle product and offers a product recommendation: the 2D Wrinkle Test consists of a powder applicator and a visual patch that is designed to spot the different wrinkle concern areas like eye corners, forehead, and upper lip, etc.
When used simultaneously the strips deliver adimensional visualization of the skin’s surface structure and/or facial expression lines within seconds.
Watch this video to see the tool in action
Apply powder by gently rubbing patch to skin at eye corner (patch 1).
Press wrinkle patch onto eye area (patch 2).
Compare wrinkle patch with result fields to determine your personal wrinkle structure.
We started to advertise the Ultra-Lift Challenge on our website and we are getting amazing results! Since last week, 35,000 cards have been requested! This is a major success and we are looking to do more cards for next year."