How to engage customers? - Wrinkle Test | USP
SKIN CARE

Wrinkle Test

Which anti-wrinkle product
for which skin structure?

It is not always easy to tell your consumers they need an anti-wrinkle product. On the other hand, for the ones who are aware of their skin needs, it can be challenging to find the one that works best for them.

How does our 2-D Wrinkle Level test work? It measures the extent of wrinkling of the consumers’ skin, which in turn indicates the need and leads to a product recommendation for an anti-wrinkle product. The 2D Wrinkle Test consists of a powder applicator and a visual patch that is designed to spot the different wrinkle concern areas like eye corners, forehead, and upper lip, etc. 

When used simultaneously, the strips deliver a dimensional visualization of the skin’s surface structure and/or facial expression lines within seconds.

 

Facts
Activation Channels:
  • POS, Magazine Insert, Sampling,
    In-Pack/On-Pack, Direct Sales, Sampling, Catalog Insert, Sales Training, Beauty Professionals
Sales Channels:

Our solution - How it works

Watch this video to see the tool in action

WRINKLE TEST
01:17 min
How to engage customers - step 1 | USP Solutions

01

Apply powder by gently rubbing patch to skin at eye corner (patch 1).

How to engage customers - step 2 - Press Patch onto eye area | USP Solutions

02

Press wrinkle patch onto eye area (patch 2).

How to engage customers - step 3 | USP Solutions

03

Compare wrinkle patch with result fields to determine your personal wrinkle structure.

Customize your product

We can easily customize the Wrinkle Test and adjust size, shape, material, printing effects and more – so the tool perfectly reflects the uniqueness of your brand identity.

"

We started to advertise the Ultra-Lift Challenge on our website and we are getting amazing results! Since last week, 35,000 cards have been requested! This is a major success and we are looking to do more cards for next year.

"
Garnier,
USA