S-Biomedic Archives — USP Solutions
SENCYR

Skin Assesment Tool

Visually see how the product works

About the project

For the launch of their new product SENCYR which focused on the microbiome, the marketing team of S-Biomedic needed a demo tool that showed how the skin improved with the product before and after use, kept consumers engaged, and added value to their kit. A tool that could be used not only for skin assessment but also for data collection.

Developing an easy-to-use 2-step tester, USP used their Acne level tester that visualizes the sebum on the skin’s surface. The amount of sebum detected determines the test person’s skin type (dry, normal, combination, oily skin).  The second step allowed the consumer to measure their skin’s hydration before and after the use of the product. A QR Code led the consumer to an online survey that took them on a journey so they could keep track of the progress of their skin.

 

Facts
Brand:
  • SENCYR
Category:
  • Skin Care
Beauty Concern:
Test Type:
  • Acne Risk Test, Hydration Test
Activation Channel:
  • Online, E-commerce
Sales Channel:
Country:
  • Germany

Proven Results

Our beauty marketing tools are highly effective.

PROOF PRODUCT CLAIM
Reach Target Audience
Increase Sales
PROOF PRODUCT CLAIM
Reach Target Audience
Increase Sales
USP - ACNE RISK TEST
01:29 min