Get consumer attention with USP Solutions. The human mind is often overloaded by advertising in today’s marketplace. In order to make an impact, brand activation must truly stand out.
Scientific studies show that our brain is restricted in its processing competences. It only processes the most relevant information as there is a physiological limit to processing stimuli.
The question now is, how to cut through the clutter, how do I get consumer attention and remembrance; how can I ensure that the information I provide is being processed by our brain?
At USP Solutions we understand that integrating the senses is key – not just to gain awareness, but to build brand trust and brand love.
USP Solutions helps cosmetic brands to drive brand awareness, consumer interest, convert it into trail and stimulate purchase intent.
Our unique Sensory Marketing Tools support brands in reaching consumers, thus increasing sales and brand advocacy.
At USP Solutions we enable beauty brands to design a unique and tailor-made Beauty Moment of Truth (BMOT).
It is our goal to enable your costumers to make the right product choice out of your portfolio, which is essential when it comes to brand trust and brand loyalty.
Marketers are provided with innovative and interactive sensory demo tools that primarily focus on helping consumers to experience their brand.
Sensory demo tools provide a valuable moment during which consumers learn about their beauty traits and needs through a tactile experience. This personal interaction between a brand and their target consumer involves emotion, information, discovery, and revelation. It is a transformation in consumer perception, one that directs their thinking towards your product and deeply influences their buying decision making process.
Marketers, like yourself, are offered a sensorial demo solution that provides clear visibility of a brand’s promise and its claim(s) – easily and in a memorable way. #benefitvisualization
Our beauty marketing tools are highly effective
We started to advertise the Ultra-Lift Challenge on our website and we are getting amazing results! Since last week, 35,000 cards have been requested! This is a major success and we are looking to do more cards for next year.
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