Fast Absorption Test | USP
BODY CARE

Fast Absorption Test

How fast is your
body lotion absorbed?

USP Solutions’ Fast Absorption Test is a reliable and easy-to-use test which appeals to your consumer’s senses, enabling them to touch and feel your brand, thus emotionally engaging them.

The Fast Absorption Test reacts to oil and moisturizing elements on the skin. If a lotion is absorbed quickly, only few sebum and moisturizing elements are left on the skin; they are displayed as dark spots on the test area.

When consumers learn that your product claim can be proven, they experience an “A-ha” moment. This emotional experience is also referred to as “Beauty Moment of Truth”. The Fast Absorption Test therefore creates an engaging consumer experience, whilst proving your product’s claim, which is essential when it comes to brand trust and brand loyalty.

Facts
Activation Channels:
  • POS, Magazine Insert, Sampling,
    In-Pack/On-Pack, Direct Sales, Sampling, Catalog Insert, Sales Training, Beauty Professionals
Sales Channels:

Our solution - How it works

Watch this video to see the tool in action

FAST ABSORBTION TEST - BODY
01:27 min
How to engage consumers - Body Fast Absorption Test Step 1 | USP Solutions

01

Apply body care product – then wait for 30 seconds.

How to engage consumers - Body Fast Absorption Test Step 2 | USP Solutions

02

Take out test strip, press it on skin, e.g. leg (must be area where you applied the body care product).

How to engage consumers - Body Fast Absorption Test Step 3 | USP Solutions

03

Compare result with reference field to see how fast the body care product was absorbed by your skin / to see how well your body care product works.

Customize your product

We can easily customize the Fast Absorption Test and adjust size, shape, material, printing effects and more – so the tool perfectly reflects the uniqueness of your brand.

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We were MORE than fully happy with your prompt and friendly services. Thank you very much again!

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Nivea,
France