The Wisely Shave team in Korea wanted to give their online consumers a 360-degree engagement experience by offering within their packaging a diagnostic tool that steered the consumer to the right product.

The Skin Type Tester from USP was considered the best option to diagnose and recommend brand variants that suited the individual need of the consumer.

Developing the tools with its branding and result range adapted to the regional skin types was the perfect solution for Wisely Shave’s need.