Anti-Ashiness Demo supports marketers in engaging their consumers in an educational and yet fun way and allows product experience at POS, safely demonstrated by beauty advisors.

A lack of moisture in the skin that leaves it dehydrated and a resulting build-up of dead skin cells can cause roughness and an ashy appearance of the skin.

How does it work?  The Anti-Ashiness Demo simulates how exfoliating products and moisturizers transform the skin and reveal an even skin tone and well-hydrated, bright, and glowy look.

By applying some product on half of the women’s faces the moisturizing effect can be seen immediately, giving the skin a brighter appearance and instant glow.

Combined with product information, experiencing its efficacy at POS, consumers are encouraged to purchase their appropriate product from your brand.