Client Testimonials & Demo Success Stories
Real feedback from brand leaders at the world's largest CPG, pharma, and personal care companies.
What clients value most: proof that works, teams that deliver, and tools that scale.
Sell-out & trial
Proof that demos drive trial, basket size, and category growth at the shelf.
Sales Impact
"South Africa market placed an order for 75,000 strips. It is helping sell the product very well and they are asking if this offering can be ongoing. It was a +50% sales increase the week after implementation."
Dana
Brand Manager
Estée Lauder
Boosted Basket Size
"The Pure Clay concept has helped the LP to increase the average basket size to 1.35 items per consumer for just the Clays range."
Rebecca
Assistant Product Manager
L'Oréal Paris
Punctual
"Garnier Skin Checker ordered 79k units for different places. Thanks. Everything arrived on time."
Sean
Product Marketing Manager
Garnier
Higher Trial Rates
"So far, the promo is ongoing and we're getting higher rates on redemption and trial!"
Arroyo
Senior Brand Manager
Johnson & Johnson
Deo Cards Grew the Category
"I worked with your team to develop the sweat strips and Dove Deo card. These tools were instrumental in growing the category in our region."
Kathleen
Marketing Manager
Rexona
Olay's Record Results
"We had the best first half of the fiscal in Olay history. Your tool enabled the Supermarkets channel and increased trial through Total Effects."
Delgra
Brand Manager
P&G OLAY
Brand Awareness
"It helped to increase brand awareness of our tonikum and its indication. With the shampoo product, we reached people who normally do not watch TV. Main benefits: 1) increased sales 2) new, interesting way of reaching the consumer."
Vendula
Brand Manager
STADA
Top Activation for the Brand
"Fantastic cooperation with Alma and very professional approach to the project. Skin Testers became one of the most successful activations for our brand. We will definitely repeat this."
Martyna
Junior Product Manager
Mixa
Awareness
"We tested on 95K consumers with sweat concern. With the Underarm Tester, they realized their underarm problem and became aware to start using antiperspirant."
Su
Assistant Brand Manager
Beiersdorf
National Launch Excitement
"Thanks to your team, the video is fantastic! We're thrilled to present it with our innovation at the national sales meeting."
Molly
Marketing
Softsoap
Inspiring Garnier Example
"The Garnier demo is a great example. It has stopping power and invites users to interact with the brand."
Michael
CTI & Claims Skin Care R&D
L'Oréal
Multi-market scale
Tools that travel - proven across regions, channels, and brand teams.
Positive Reception
"The glycerine indicator cards have been received very positively. Lots of brands and regions are now using them to show levels of care & nourishment."
Sophie
Senior Brand Manager
Unilever
Exciting Collaboration
"It was truly exciting to have connected with you. We are reconciling internally on how to leverage these regional tests while addressing by-channel issues for the PH."
Tom
Category Manager
Olay
Results
"The results from India testing looked very good! Around 80% of respondents were convinced that Axe is better and would buy!"
Divash
Global Strategy Brand Manager
Unilever
Successful Activation Across Regions
"We've rolled out the oil tester strips and it was much appreciated. Other countries across South Asia are now interested in the activity too."
Zeenia
Field Marketing Manager
L'Oréal
Gold Mine Demo
"I'm going to use this video for other countries. We've definitely hit a gold mine with this."
Soo
Skin Care Marketing
Unilever Pond's
Trusted Experts
"We've worked with USP for 5 years. They're specialists, and we confidently recommend them to our clients like L'Oréal."
Monique
R&D
Innofaith
Scalable Innovation for Skincare
"USP regularly creates scalable and exciting product demos for skincare brands. We see potential to do more in other categories."
Kathie
Marketing Manager
Rexona
Great Product Delivery
"Finally the Qingdao part of goods are well received. Thank you all for the amazing products!!!"
Stephy
Product Marketing Manager
Shiseido
Shopper & in-store
Loved by retailers, pharmacists, and field reps where the sale actually happens.
Credible Skin Consultation Tool
"The testing tool addresses a core concern in young skincare. It enables personalized staff consultations through Tea Tree Kits."
Sarah
Marketing Analyst
The Body Shop
Pharmacy Excitement
"The campaign is going great. We've had very high interest from both pharmacists and patients. Almost two months in, all feedback is great."
Iliyan
Growth Marketing Manager
Stada
Field-Proven Sebum Strips
"The sebum test strips we ordered did very well in the field, and our sales team is very excited about continuing their use next year."
Diane
Creative Director
La Roche-Posay
Smooth Activation
"The activation is running along smoothly and we have had great feedback from consumers so far."
Jordanah
Account Manager
Egopharm
Perfect for Before-and-After Education
"USP is great to work with - punctual, flexible, and unique. The Shine Level Test launched successfully and was loved in the field for showing instant results."
Monica
Director Collateral Purchasing
Benefit Cosmetics
Creative Tools
"The project is ongoing but the feedback from our sales reps and clients is good. This tool is part of a broader campaign where we're transforming pharmacies into clinics and wanted to provide an expert service."
Diego
Brand Manager
L'Oréal
Positive Engagement
"Positive Consumer Engagement and feedback about USP's patch consumer engagement capacity is very good!"
Stan
Brand Director
NUXE
Retailer-Approved Education Tool
"All the retailers have absolutely loved them. We've included the cards on all second site point of sale and they really helped educate the consumer at fixture around which mask to buy. We also used the cards for PR activations and packs."
Simona
Brand Manager
L'Oréal
Speed & partnership
Tight timelines, flexible delivery, and a partner that gets it done.
Excitement
"Our roller serum and water cream cards arrived, and the feedback has been incredible! I'm confident the cards will be a huge success across the markets. Thank you again for all of your help to deliver these on tight timing."
Suzanne
Senior Brand Manager
Coty
Client Feedback
"Thank you so much Diego. We will follow up in a few days to see how we're tracking. Fantastic! Approved! This looks much better!! Thank you and yes! If we can do that same effect on black and red that would be great. THANK YOU! Much appreciated!"
Caroline
Brand Manager
Maybelline
Partnership
"Thanks so much for sending this! It looks great. We are super excited to deploy these with our customers. Thanks again, for the great partnership!"
Ammi
Senior R&D Manager
Unilever
Significant Quality Improvements
"We appreciate the significant improvements this year. With this quality, I'm confident we can complete the project with USP, no need for another agency."
Mark
Junior Product Manager
Nivea
Flexible and Fast
"Response times were really fast and you are flexible. We know we were pushing the deadlines, but you still delivered. It feels like you work weekends to make it happen."
Marco
Senior R&D Manager
Beiersdorf
Excitement
"Wanted to confirm we received the samples. They look amazing and everyone is very excited!"
Laurene
Product Manager
L'Oréal
Thrilled with the Video
"Thank you Diego, as Amy said, we're so happy with the result. Thanks so much."
Chloe
Assistant Product Manager
Benefit Cosmetics
Made It Happen
"It looks fantastic Diego. Still cannot believe you made it happen!"
Alessandra
Senior Brand Manager, Self Medication
Galderma
Impressive Video Work
"I would like to congratulate your entire team on a job well done! The videos were great."
Julie
Product Marketing
Knorr
Thanks a Million
"I have received the colour proofs, thanks a million, they look amazing."
Helena
Marketing Manager
Galderma
Retail Impact
"All the leaflets arrived and they look great. Really happy with how they turned out. Thank you very much for that and for the fast production turnaround!"
Beverly
Senior Product Manager
L'Oréal
Flexibility
"We really appreciate your partnership on this and thank you for your flexibility."
John
Director
Estée Lauder
Support
"I have just received the mock-ups and they look absolutely great! Many thanks again for all your support on this. USP testers presented to Paul Buckle, CEO of Nestlé."
Madline
Senior Brand Manager
Nestlé Health
Satisfying
"Looks great! Awesome. You guys are the best."
Sana
Brand Manager
Johnson & Johnson
Quick Turnaround
"This looks good, thanks for the quick turnaround!"
Rachel
Category Manager
US L'Oréal
Managing Your Expectations
"Thanks for managing my expectations! Have a good rest of your week. Thanks for coming in to see me today, it was lovely to meet you and really exciting to see all the things USP have to offer!"
Elly
Product Manager
L'Oréal
Great Work
"Thank you for sending us the cards, they are great!!"
Yvonne
Product Manager
L'Oréal
Looks Great So Far
"This looks great so far! We're connecting as a larger team to gather complete feedback and would love to set up a time to review comments together."
Ashmitha
Associate Scientist, Self Care R&D
Kenvue
Effort, Flexibility, Commitment
"We truly appreciate all the effort, flexibility, and commitment your team is putting into this project. The dedication to achieving the best possible outcome for our events and teams doesn't go unnoticed, we're confident this will result in a strong demo video."
Viktoria
Global Brand Manager
Beiersdorf
Super Well Done
"Super well done. Added my comments in the tool directly."
Anne
Brand Team
Beiersdorf