
Clear Phygital Consumer Journey
Clear Phygital Consumer Journey
Unilever
Claim: "Clears all types of dandruff"
Clear, a leading brand under Unilever, aimed to empower consumers to take control of their scalp health. Their mission was to educate users about their unique scalp conditions and provide tailored product recommendations. To achieve this, Clear sought an innovative solution that...
Technology
Dandruff Test, Digi.BA
Benefit
Consumer Scalp Health
Category
Hair Care
