Olay – Skin Texture Check

Olay

Olay – Skin Texture Check

Procter & Gamble

Claim: "Education on wrinkles"

Olay launched a brand activation campaign in the Philippines to help consumers make informed decisions about their skincare needs. The objective was to educate consumers about wrinkle concerns and guide them in selecting the most suitable product from Olay’s extensive portfolio....

Technology

Wrinkle Test

Benefit

Picking the right product

Category

Skin Care