
Olay
Olay – Skin Texture Check
Procter & Gamble
Claim: "Education on wrinkles"
Olay launched a brand activation campaign in the Philippines to help consumers make informed decisions about their skincare needs. The objective was to educate consumers about wrinkle concerns and guide them in selecting the most suitable product from Olay’s extensive portfolio....
Technology
Wrinkle Test
Benefit
Picking the right product
Category
Skin Care
