
Sunlight
Sunlight – Prove The Germs Gone
Unilever
Claim: "Germs are gone"
The Sunlight team had the challenge to show consumers that their product is highly effective as an anti-bacterial washing liquid. They needed a tool that could visually show consumers how sunlight kills bacteria and cleans right down into the sponge.
Technology
PH-Value Test
Benefit
distinct elimination of simulated germs
Category
Product Science
