
Pond’s
Pond’s – pimples gone in 3 days
Unilever
Claim: "Pimples gone in 3 days"
POND’s, a flagship skincare brand under Unilever in the United States, aimed to revolutionize how consumers tackle acne. With a bold claim that their products could eliminate pimples in just three days, POND’s needed a compelling way to demonstrate this efficacy directly at the...
Technology
Acne Risk Test
Benefit
Indirect Selling
Category
Skin Care
